Linda Yaccarino, is leaving her role as chairman of global advertising and partnerships at NBCUniversal amid reports that Musk has selected her to take over as CEO of Twitter.
“It has been an absolute honor to be part of Comcast NBCUniversal and lead the most incredible team,” she said in a statement Friday. “We’ve transformed our company and the entire industry.”
Musk on Thursday said he had found a new CEO to take over Twitter, months after he first promised to step back from the role. He said the CEO would be starting in about six weeks.
Musk did not name the potential CEO, but the Wall Street Journal reported that Yaccarino was in talks for the role.
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Who is Linda Yaccarino?
Linda Yaccarino is a distinguished name in the world of advertising.
The Penn State alumna is currently the chairman of global advertising and partnerships at NBCUniversal, where she worked for over a decade.
According to her LinkedIn bio: “Yaccarino’s 2,000-member global team connects emerging and established brands to hundreds of millions of viewers, driving impact across every sector.
“Since joining NBCU in 2011, her team has generated more than $100 billion in ad sales, expanded the company’s reach globally, forged groundbreaking commercial partnerships, launched the company’s ad-supported streaming service, and made massive investments in data and technology capabilities.”
While keeping her duties at NBCU, in February 2023, Yaccarino was also appointed chair of the board of YMU – a transatlantic talent management company whose clients include Paris Hilton and Emily Ratajkowski.
Over the years, Yaccarino has gained various awards and recognitions including Business Insider’s “Top 10 People Transforming Advertising”; Adweek’s “Ten Most Powerful Women in TV”; and more.
Linda Yaccarino Husband
Is Linda Yaccarino married?
Yaccarino is married to Claude Peter Madrazo.
The pair – who are both of Italian descent – live in Sea Cliff, New York.
Yaccarino and her husband share two children together – Christian and Matthew.
Yaccarino’s son, Matthew, is the director of sales at Studio71, while her daughter, Christian, is a pediatric nurse at New York Presbyterian Hospital.
Who is the new Twitter CEO?
On May 11, 2023, rumors began to swirl that Yaccarino may be in the midst of taking on a new title.
People familiar with the matter told The Wall Street Journal on Thursday that Yaccarino is reportedly “in talks to becoming the new CEO of Twitter.”
An anonymous source also told The New York Times the talks between Yaccarino and Elon Musk are “at an advanced stage,” although the identity of the social media platform’s new CEO has yet to be officially confirmed.
Previously, in December 2022, Musk announced he was planning to step down ‘Chief Twit’ as soon as he found someone “foolish enough” to take the job.
The news followed a poll on December 18 that read: “Should I step down as head of Twitter? I will abide by the results of this poll.”
The final poll number came in at 57.5 percent for him to step down, against the 42.5 percent who voted for him to stay on.
On May 11, 2023, Elon took to Twitter to announce his latest decision regarding the company’s next CEO.
“Excited to announce that I’ve hired a new CEO for X/Twitter. She will be starting in ~6 weeks!” he wrote.
“My role will transition to being exec chair & CTO, overseeing product, software & sysops.”
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